Kimberly Miaw Jya Nee (0366836)

20/5/26 - 27/5/26 (Week 5 - Week 6) Kimberly Miaw Jya Nee | 0366836 Bachelor of Design (Honours) in Creative Media |  Taylor's University Digital & Social Media Communication Task 2:  Empathy Mapping & Persona (30%) Table of Contents 1. Lectures 2. Instructions 3. Task 4. Feedback 5. Reflection 6. Quick Links Lectures Instructions Task Deadline: Week 6 Feedback Week 1 (22/4/26) General Feedback: Specific Feedback: Week 2 Reflection Quick Links Digital & Social Media Communication: Task 1 Digital & Social Media Communication: Task 3 Digital & Social Media Communication: Final Thank You

23/4/26 - 13/5/26 (Week 5 - Week 6) Kimberly Miaw Jya Nee | 0366836 Bachelor of Design (Honours) in Creative Media |  Taylor's University Advanced Interactive Design Exercise 2: The Motion (10%) Table of Contents 1. Lectures 2. Instructions 3. Exercise 4. Feedback 5. Reflection 6. Quick Links Lectures Instructions Exercise Feedback Reflection Quick Links Week 5 - for buttons use movie clip - graphic only animate whatever on the same timeline - graphic: can set loop it / move once / move it  

23/4/26 - 13/5/26 (Week 1 - Week 4) Kimberly Miaw Jya Nee | 0366836 Bachelor of Design (Honours) in Creative Media |  Taylor's University Advanced Interactive Design Exercise 1: Asset Creation (10%) Table of Contents 1.  Lectures 2.  Instructions 3.  Exercise 4.  Feedback 5.  Reflection 6.  Quick Links Lectures Week 2 Classwork During the tutorial session, Mr. Shamsul introduced us to the basics of using Adobe Animate. We started by drawing a beach ball to familiarize ourselves with the tools and functions of the software. Fig. 1. Beach Ball Shading & Colouring Exercise (Adobe Animate) After completing the beach ball tutorial, we were asked to recreate an image of a sailboat by ourselves while following its exact details as closely as possible. Fig 2. Sail Ship Reference Image I continued...

23/4/26 - 13/5/26 (Week 1 - Week 14) Kimberly Miaw Jya Nee | 0366836 Bachelor of Design (Honours) in Creative Media |  Taylor's University Major Project I Project

22/4/26 - 13/5/26 (Week 1 - Week 4) Kimberly Miaw Jya Nee | 0366836 Bachelor of Design (Honours) in Creative Media |  Taylor's University Digital & Social Media Communication Task 1: Social Media Analytics (10%) Table of Contents 1. Lectures 2. Instructions 3. Task 4. Feedback 5. Reflection 6. Quick Links Lectures Week 1 Course Overview: Social Media Strategy & Brand Communication Focus on strategic brand selling, not just visual design Learn data-driven communication decisions supported by audience analysis Combines research, analytics, strategy, content creation, and presentation skills Prepares students for careers in social media strategy, digital marketing, content planning Assignment Structure (4 Connected Tasks) Task 1: Brand Analysis (Week 4 deadline...

21/4/26 - 23/7/26 (Week 1 - Week 14) Kimberly Miaw Jya Nee | 0366836 Bachelor of Design (Honours) in Creative Media |  Taylor's University Creative Brand Strategy Project [Table of Contents] 1. Lectures 2. Instructions 3. Project     Task 1: Presentation & Situation Analysis    Part A: Presentation    Part B: Situational Analysis     Task 2: Purpose, Positioning & Personality    Part A: Ideation    Part B: Purpose, Positioning & Personality     Task 3: Cause / Campaign / Event Branding 4. Feedback 5. Reflection Lectures Week 1: Module Introduction Semester theme:  Mental Health Awareness Task: narrow down from the broad theme to a  specific  campaign direction Example of being too vague:  "My campaign is about mental health awareness" Example of being specific:  ...