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Showing posts from February, 2025

Design Principles | Task 3: Development & Design

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3/2/25 - 28/2/25 (Week 5 - Week 7)  Kimberly Miaw Jya Nee | 0366836 Bachelor of Design (Honours) in Creative Media | Taylor's University Design Principles Task 3: Development & Design (30%) [Tables of Contents] 1. Lectures 2. Instructions 3. Task 4. Feedback 5. Reflection 6. Quick Links [Lectures] - No Lectures - Task 1 Lecture Task 2 Lecture [Instructions] [Task] For our final task, we were required to create an artwork based on one of the sketches we did in Task 2. We have to further develop our chosen sketch through colour exploration, composition, typeface, positioning, etc., with design principles in mind.  Format & Requirements: Size: A4 F...

Design Principles | Task 2: Visual Analysis & Ideation

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17/2/25 - 3/3/25 (Week 3 - Week 5) Kimberly Miaw Jya Nee | 0366836 Bachelor of Design (Honours) in Creative Media | Taylor's University Design Principles Task 2: Visual Analysis & Ideation (40%) [Table of Contents] 1. Lectures 2. Instructions 3. Task 4. Feedback 5. Reflection 6. Quick Links [Lectures] Lecture 6: Visual Analysis Visual Analysis Method of understanding design that focuses on the visual elements & principles Strictest definition: a definition and explanation of visual  structure for its own sake Purpose: recognise the choices a designer made in creating the design + understand the formal properties of how a d...

Intercultural Design | Projects: Everyday Design

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7/2/25 - 24/3/25 (Week 1 - Week 7) Kimberly Miaw Jya Nee | 0366836 Bachelor of Design (Honours) in Creative Media | Taylor's University Intercultural Design Projects: Everyday Design [Table of Contents] 1. Lectures 2. Instructions 3. Process Work     P1: Proposal      P2: Field Study     P3: Final Project & Portfolio 4. Feedback 5. Reflection 6. Further Reading [Lectures] Week 1 (7/2/25) 01 Culture & Design We live in a visual information culture. Visuals are powerful persuasive medium to provide most of our information bout the world.  40% of people respond more to visuals than to text 90% of information transmitted to the brain is visual Visuals are processed 60,000x times faster in the brain than text Visual...

Design Principles | Task 1: Exploration

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3/2/25 - 17/2/25 (Week 1 - Week 3) Kimberly Miaw Jya Nee | 0366836 Bachelor of Design (Honours) in Creative Media | Taylor's University Design Principles Task 1: Exploration (20%) [Tables of Content] 1. Lectures 2. Instructions 3. Task 4. Feedback 5. Reflection 6. Further Readings 7. Quick Links [Lectures] Introduction: Elements & Principles of Design Visual Communication Utilising design to convey purposeful message Must be well thought-out and executed Learning and applying elements and principles of design Elements of Design [Individual "building blocks"] 1. Point Simplest element of design Forms a line when used as repetitive mark Two- and three-dimensional figures / forms are created as the points m...